Privacy Policy

Last Updated and Effective: October 10, 2025

At Alpine Home Medical, we are dedicated to safeguarding the privacy and security of your personal and health-related information. This Privacy Policy describes how we collect, use, and protect your data when you visit our website, purchase medical supplies, or interact with our services — whether as an insurance or cash-pay customer.

Information We Collect

When you visit our website, we automatically collect certain non-identifiable information, such as:

• Your IP address
• Browser type, device type, and operating system
• Pages visited and time spent on the site for analytical purposes

If you create an account or make a purchase, we collect identifiable information, including:

• Full name
• Email address, phone number, and mailing/billing address
• Payment information such as credit/debit card details (processed securely via PCI-compliant systems)
• Insurance information, if applicable, including policy numbers, provider names, and prescription or physician details required to fulfill DME orders
• Order history and communication preferences

When required by healthcare regulations, we may also collect limited Protected Health Information (PHI) as defined by the Health Insurance Portability and Accountability Act (HIPAA).

How We Use Your Information

We use your information to:

• Process orders and insurance claims for DME products
• Communicate with you regarding orders, deliveries, account updates, and service inquiries
• Verify insurance eligibility and coordinate with healthcare providers
• Improve our website, products, and customer experience
• Send promotional and educational materials, only if you have opted in

We may also use aggregated, non-identifiable information for analytical or operational improvements.

Sharing of Information

We value your privacy and do not sell or rent your information. We share data only as necessary to:

• Process orders, insurance claims, and payments
• Fulfill prescriptions with authorized healthcare providers
• Comply with federal, state, or local laws and insurance requirements
• Cooperate with accredited service providers such as payment processors, logistics providers, and IT support vendors — all of whom are required to adhere to strict confidentiality and data protection agreements

If required by law, we may disclose information to comply with legal requests, subpoenas, or regulatory audits.

HIPAA Compliance

As a healthcare-related company, Alpine Home Medical complies with the HIPAA Privacy and Security Rules. Any Protected Health Information (PHI) collected, stored, or transmitted is handled in accordance with federal standards for privacy, integrity, and security. We maintain physical, administrative, and technical safeguards to ensure your health data remains protected.

Data Security

We take reasonable and appropriate measures to protect your personal and health information from unauthorized access, disclosure, alteration, or destruction.

• Payment data is transmitted using secure encryption (SSL)
• Access to PHI is restricted to authorized personnel only
• We maintain regular security audits and vulnerability checks

While we strive to maintain the highest security standards, no system is completely infallible, and we cannot guarantee absolute protection.

Marketing and Communication Preferences

You can opt out of receiving marketing or promotional messages at any time by clicking the “Unsubscribe” link in any email or contacting us directly.
You may also update or delete your account information by contacting our support team.

Do Not Share Personal Information Statement

We respect your privacy and ask that you do not share sensitive data (such as Social Security numbers, detailed health histories, or passwords) through website forms or unsecured communication channels.
Any information you voluntarily provide—such as your name, contact details, or questions—will be used solely to respond to your inquiries or provide requested services.
We do not sell, rent, or disclose your personal information to third parties except as required by law.
By using this website, you agree not to submit confidential information beyond what is necessary for communication or order processing purposes.

Data Retention

We retain user data only as long as necessary to provide services, comply with legal and insurance documentation requirements, or as otherwise mandated by law.
Once data is no longer needed, it is securely deleted or anonymized in accordance with regulatory retention guidelines.

Changes to This Policy

We may modify or update this Privacy Policy periodically. Any changes will be posted on our website with a revised effective date. Continued use of our website after modifications constitutes acceptance of the updated policy.